A good looking website is not enough to give your online business a boost. Instead a website that attracts potential customers is what all online firms are looking for. The competition is fierce and every website wants to earn high search engine rankings and maximize website traffic. Making it SEO-friendly is the only way to attain high-rankings. Undeniably, the selection of the right Search Engine Optimization company can be a strenuous task looking at the numerous SEO companies all claiming to help you achieve business goals. Here are a few guidelines and tips to help you select the right SEO company:

Get a thorough knowledge about Search Engine Optimization Before you find out about the SEO company, do your own SEO research and get a basic understanding about the SEO process. SEO is not rocket science and you can easily understand how it should be done by reading loads of informative websites. This knowledge will help you find and hire a good SEO company and spot the ones that are fake and use blackhat methods. By gaining SEO knowledge, you can also help the SEO company you hire in making decisions regarding SEO implementation.

Get Price Quotes & Find out how good the SEO Company is Get price quotes from multiple SEO companies, and select the best among those. But do remember, high price quotes does not make an SEO Company the best. Go for a company that offers realistic prices. Check the websites of the SEO firms to find out how good they are at their job. Do see the Google PageRank -- a good SEO Company's website must have not less than PR 5. Check out their web design, content, navigation structure, sitemap, etc. Check out if the content is well written and has relevant keywords and hyper linking. The navigation structure must be neat and web design must be well-laid out and striking.

Check if the SEO Company promises you No.1 ranking in various search engines It is next to impossible to attain No. 1 ranking, so if an SEO company guarantees you no.1 ranking, then you should perhaps look for another company that is honest in its marketing approach. According to Google SEO selection tips, no one can guarantee no.1 ranking in a search engine like Google.

Get references for first hand information about the company's SEO work Ask your SEO company to give you the references of a few clients they have worked for. If the SEO company gives you keywords and rankings details, you must verify those once by entering them in Google. You can even call the website owner and get a feedback about the company's SEO services.

Services provided by the SEO Company Comprehensive SEO involves on-page and off-page optimization. Ask the SEO company about the on-page and off-page optimization that they will implement. The SEO company must be an expert in providing various search engine optimization services like website analysis, online competitor analysis, keyword analysis, directory submissions, site map addition, ranking reports, SEO content writing, website development, and overall effective online marketing solutions.

Ask specifically if Link Building, which comes under off-page optimization, is part of the SEO package. Linking is radical to make any website a success. If the SEO company can provide you back links from relevant sites with high PR, then this can be extremely beneficial to make your website an instant hit. Make sure that they have a streamlined link building process in place.

Go for Monthly SEO Campaigns As search engines constantly changes their algorithms, so it becomes important to make modifications in your website continuously as per the latest trends. SEO is an ongoing process and the SEO company that you choose should stay current with the SEO trends in the market to beat help you beat the competition. The SEO company should also be able to provide you with the monthly search engine maintenance plan that will help you maintain and enhance your rankings.